Tibits Vegetarian Restaurant "Ad"

Advertising can often be obnoxious, a total waste of good space and ugly. But when it’s done well it can be informative, fun and even borderline public art. Take this ad campaign for Tibits Vegetarian Restaurant in Switzerland by Wirz/BBDO. They wanted to creatively express the freshness of the cuisine and grab the attention of passersby. I love it…it’s humorous and well, fresh!

Tibits Vegetarian Restaurant "Ad"

“For Tibits, a large vegetarian chain in Switzerland, oversized forks have been produced to be fixed to trees in major parks and in main outdoor shopping areas all over Switzerland. In a surprisingly new manner the freshness of Tibits food cold thus be demonstrated to people walking by.”
via Ibelieveinadv.com