Creative Citizen asks the question that needs to be asked and looks for answers in the Twittersphere.
Green has gone mainstream. It’s fashionable, marketable, and politically expedient. But it’s not reality.
There’s a lot of hype surrounding the green movement, but we’re not seeing a lot of habit. The results just aren’t materializing. Relative to the chatter, there should be much more change. Everyone is green in principle, but very few are green in practice. Why is that?
This is the question being posed by Scott Badenoch and Argam DerHartunian of Creative Citizen, a green wiki community for creative green solutions. And in no way is this question being asked rhetorically.
Scott and Argam want answers, and they intend to get them. They want answers from green thought leaders. They want answers from green celebrities and policy makers. And they want answers from that bottomless well of knowledge and insight that we call the Twittersphere.
On Saturday, May 9th, from 7 - 10 pm PT, Creative Citizen will host The Evolution of Green live event in Santa Monica, California. We’ll be co-hosting in conjunction with Causecast, Mother Nature Network, and Planet Green. It will include a live video webcast, which will be hosted at Creative Citizen (as well as on Max Gladwell), complete with interviews from some of the leaders in LA’s green community.
As with many live events these days, it will also feature its own Twitter stream. This event will be unique in that Twitter will be central to asking this important question, initiating that conversation, generating answers, and voting for the best ones. What’s more, this event will introduce a new universal hashtag designation: #GreenQ
From this point forward, the #GreenQ tag will indicate that your Tweet is a question about sustainability or green living and that you’re looking for answers. It is intended as a one-of-a-kind mechanism for organizing the questions we have about green issues while providing a specific channel (via Twitter) through which to listen, respond, and engage. You’ve got questions? The Twittersphere has answers.
The first #GreenQ question will collectively ask, “How do we shift from green hype to green habit?” In other words, how does green go from principle to practice on a global scale?
The event’s mission is to launch the #GreenQ tag by sourcing answers to this question from both the live audience and the Twitter audience in real time and to encourage retweeting (voting for) the most popular responses.
If you’ll be in the LA area on May 9th and would like to attend in person, please email event [at] creativecitizen.com.
If not, then please join us online to start this important conversation. Submit your answers to the above question (How do we shift from green hype to green habit?) via Twitter starting at 7pm PT on Saturday, May 9th. Watch other answers as they stream in, and retweet your favorites. The most retweeted answer wins. Just remember to always include the hashtag #GreenQ (which is not case sensitive) in your replies and retweets.
Prior to the event, we recommend following EcoMonday and all the Tweeps that EcoMonday follows (per the #ecomonday referral hashtag). And please feel free to suggest others in the comments below (Shea Gunther style), while also indicating whether you’ll be able to attend in person or virtually.
We look forward to seeing or Tweeting you there.

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